I guess this is something LLMs can help with, though. Shouldn't be hard to vibe code something that looks "legit" and drive traffic to the site.
How does the $10,000 he spent for the domain work? I assume he just eats it. That doesn't feel right.
Sure he tried to do something bad but he should've been compensated a fair market value for the domain.
Edit: typo
I did read the link and it wasn’t clear to me which is why I asked.
> How would you have a bad faith intent to profit from a trademark that didn't yet exist?
Isn’t that what most squatters are doing when they purchase something like “zero.ai” or “spectra.ai”? Even if the trademark doesn’t exist yet, they have no intent to use the domain for a business and are assuming someone will want to create a business or trademark with that name one day.
However, they are also scoped to domains, so if there was some non-car business with such a name, they would also be entitled to the name, and the domains tend to be first-come first-serve in those kinds of cases.
Think of all the "Acme" or "A-1" companies that all have different products, and the general public doesn't have an issue conflating them.
(not a lawyer; not legal advice)
The offending use does not have to be a 1:1 match to dilute.
(not a lawyer; not legal advice)